It only goes without saying, my memories of Saturday morning cartoons were always paired with a bowl of cereal with Dairyland milk on my lap. It’s a brand my parents always chose not only because they knew first-hand that it’s a top brand of fresh local milk in Western Canada since 1917, but for a preference in taste and quality. Fast forward to today and Dairyland milk is still front and centre in my own fridge.
New packaging, after all these years!
I do believe I vocalized a ‘huh‘ as I placed the cartons in my cart, and perhaps said that a couple more times with each use from my fridge. And if I ever wondered how much of an impression the little things imprint on memories, it’s proven with my daughter exclaiming, ‘they changed the carton!‘ as she grabbed the milk for her own bowl of cereal one morning before school.
When I got news of why the Dairyland 1L and 2L milk carton packaging underwent a temporary change, it literally made me smile. The classic vintage packaging is a reminder of life’s simple moments, and among these simple moments and memories made – is having breakfast.
Buy Dairyland and help give back
Until November 6th, purchase any Dairyland limited edition 1L or 2L anniversary milk cartons and Dairyland will provide up to 12,000 breakfasts to kids through the Breakfast Club of Canada, an organization that has been devoted for 20 years in making sure as many kids as possible have access to a healthy morning meal.
Dairyland milk was my breakfast companion throughout my childhood and now into adulthood. Dairyland milk starts our every day, in my coffee and in three bowls devoured at my kitchen table.
I believe that no child should go without breakfast, and to help ensure tummies are happy and nourished – all you have to do is reach for this new limited edition packaging when you buy milk.
Enter to Win
For their 100th anniversary celebration, there’s also a weekly contest to give back to the fans as well. Up for grabs are four Dairyland prize packs valued at $1,000.
- Each prize pack includes: a year’s supply of Dairyland milk, a Dairyland apron, a vintage Dairyland bottle, a serving tray, Dairyland cookies, cereal bowls and spoons, a pack of straws, and a Dairyland tote bag.
- A winner will be drawn every week from October 9th to November 6th.
- The contest is open to residents of B.C., AB, MB, or SK who are at the age of majority in their province of residence. Limit of one (1) entry per person per week.
Enter to win at Dairyland.ca.
Check out Dairyland’s Facebook page to stay up-to-date on exciting news, contests, and promotions surrounding our 100th anniversary celebrations. Make sure to follow Dairyland on Facebook , @BreakfastclubofCanada & #DairylandGivesBack on social media.
Here’s a little shared trip down my memory lane: Decades ago my father used to own a transport company, and oftentimes he’d assist in delivering Dairyland milk to local grocers. When days off from school allowed, I’d go with him on deliveries – it was one of my favourite things to do as a child. It was always exciting to sit in that big passenger seat and travel from one business loading dock to another. I’d meet new people, learn a lot about brands, and get passed the occasional fresh fruit and cup of ice cream because of my obvious crucial assistance in a job well done.
Disclosure: This is a sponsored post, yet as always all opinions are my own.