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You are here: Home / Reviews & Giveaways / We all Love to Connect – It’s the Cheerios Effect!

We all Love to Connect – It’s the Cheerios Effect!

10/17/2014 By Tammi 67 Comments

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I think about the amazing advances in technology and come to the conclusion that we can truly make anything happen. In the world right now, people and families are oftentimes spread across great distances, yet there are many ways to connect that make that distance seem insignificant.

While I can text, message and talk to people without actually seeing them – it’s always special to have that face-to-face contact. Having a coffee with a friend, picking up my kids from school and talking – these are moments worth celebrating. They are times that we are able to learn, grow and be truly happy.

To help celebrate the happiness and joy that connections bring into our lives, Cheerios has launched its newest campaign, “the Cheerios Effect”.

What does cereal have to do with human connections?

Well, it’s obvious actually, we’ve all noticed it yet probably never put that much thought into it.

cheerios-effect

The Cheerios Effect is a real scientific principle that is nicknamed after the cereal, and it’s about the fact that if you drop two Cheerios into a bowl, they’ll always eventually float together and connect. Just like those two tiny, floaty little Os, we’re all drawn together, we’re hard-wired to connect with those around us.

In fact, nothing could be more natural.

cheerios-efffect-mom-blogger-canada

And no matter who you are, where you live, or who you choose to share your life with, Cheerios believes that everyone is worthy of love and connection. This idea is summed up in the campaign tagline: “We all love to connect. That’s the Cheerios Effect.”

To celebrate this simple concept, Cheerios has created a series of advertisements that show real people telling their personal stories of connection. There’s one video in particular that moved me, no, brought me to tears. Get out the tissues, folks!

 

Andre and Jonathan’s story is one of true love, for each other and how they became fathers. The way they talk about holding their daughter for the first time, literally gave me chills. Oftentimes I find it so hard to describe parental love, yet they capture that beautifully. Souls coming together. 

To celebrate and share the love, Cheerios is encouraging Canadians to share their personal connection stories at CheeriosEffect.ca, where each unique story will be brought to life with a personalized video of Cheerios connecting in a bowl. I made my own video here.

Everyone is worthy of love and connection – and everyone has stories that deserve to be told. We all love to connect. That’s the Cheerios Effect. #CheeriosEffect

 

Disclosure: I received product and was compensated for this post. All opinions are my own.

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Filed Under: Reviews & Giveaways

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Comments

  1. Judy Cowan says

    10/17/2014 at 11:17 am

    My tweet with my story https://twitter.com/JudyCowan/status/523160550264807424

    Reply
  2. angela m says

    10/17/2014 at 11:18 am

    https://twitter.com/flower_child_23/status/523161136905334784

    Reply
    • angela m says

      10/17/2014 at 11:34 am

      https://cheerioseffect.ca/home/share/fb5b201359ad4d3093e224abcba6d3a6

      Reply
  3. Melinda L. says

    10/17/2014 at 11:33 am

    https://twitter.com/Sukki24/status/523164849518305280

    Reply
  4. BlessedTA says

    10/17/2014 at 11:38 am

    https://twitter.com/blessedta/status/523166144690401282

    Reply
  5. Gizele says

    10/17/2014 at 11:40 am

    https://twitter.com/gizfarris/status/523166658529996800

    Reply
  6. jan says

    10/17/2014 at 11:50 am

    https://twitter.com/imheckifiknow/status/523168986070917120

    Reply
  7. SUMMER PLEWES says

    10/17/2014 at 11:52 am

    here is my tweet. Thank you. https://twitter.com/missplewes/status/523169612897456130

    Reply
  8. kristen visser says

    10/17/2014 at 12:03 pm

    https://twitter.com/krishabv/status/523172273658667008

    Reply
  9. Stephanie LaPlante says

    10/17/2014 at 2:30 pm

    Tweet https://twitter.com/stephy905/status/523209390149877760

    Reply
  10. jenny says

    10/17/2014 at 2:36 pm

    https://twitter.com/JemsW16/status/522914264865329152

    Reply
  11. Jonnie says

    10/17/2014 at 3:03 pm

    I tweeted my story to you
    https://twitter.com/edmontonjb/status/523217618946125825

    Reply
  12. howwon says

    10/17/2014 at 3:08 pm

    Best website, ever!

    Reply
  13. Suzie M says

    10/17/2014 at 4:25 pm

    https://twitter.com/suzquiz/status/523229112140578817
    Suzie

    Reply
  14. loriag says

    10/17/2014 at 4:50 pm

    https://twitter.com/loriagalbraith/status/523244496386281473 My Cheerios Effect tweet.

    Reply
  15. ginette4 says

    10/17/2014 at 4:50 pm

    Here’s my story
    https://twitter.com/ginette4/status/523244639206522880

    Reply
  16. LORI says

    10/17/2014 at 5:06 pm

    I think people need to make more effort to connect face to face (over a bowl of Cheerios!). Turn off the cell phone and take a break from the technology and chat with your kids, your spouse and your guests. Go for a walk and leave your cell behind for a refreshing change of pace. Look at the leaves and be in the moment. Those text messages will keep! Better yet, text your friend and get them to meet you, face to face!

    Reply
  17. Jody D says

    10/17/2014 at 5:31 pm

    https://twitter.com/leolambertcat/status/523254424068562945

    Reply
  18. Amy Stack says

    10/17/2014 at 6:16 pm

    This was fun!
    Here is our #CheeriosEffect Video 🙂 https://cheerioseffect.ca/Home/Share/81031e3520f343f8b1b00d3114211bb6

    Reply
  19. Dayna Wilson says

    10/17/2014 at 7:10 pm

    https://twitter.com/daynacw/status/523279703818665984

    Reply
  20. Judy Cowan says

    10/17/2014 at 7:28 pm

    My link https://twitter.com/JudyCowan/status/523160550264807424

    Reply
  21. Silvia D says

    10/17/2014 at 9:38 pm

    https://twitter.com/sapphirerose58/status/523317118885183488

    Reply
  22. Kim G. says

    10/17/2014 at 10:44 pm

    https://twitter.com/terandkim/status/523333625714978816

    Reply
  23. Florence C says

    10/18/2014 at 7:04 am

    https://twitter.com/fossie55/status/523459555540619264

    Reply
  24. kathy downey says

    10/18/2014 at 8:00 am

    here is my tweet.Thanks
    https://twitter.com/DowneyK65/status/523473350686154752

    Reply
  25. Darwin says

    10/18/2014 at 9:23 am

    https://twitter.com/danceswithpucks/status/523494395224813568

    Reply
  26. Lori Jackson says

    10/18/2014 at 9:58 am

    https://twitter.com/lorinmario/status/523503156219482112

    My story

    Reply
  27. Teresa Claire says

    10/18/2014 at 10:52 am

    https://twitter.com/wisteriagirl/status/523516868100116480

    Reply
  28. Glogirl says

    10/18/2014 at 11:59 am

    Here’s my tweet~ http://twitter.com/glogirl3/status/523533771954728960

    Reply
  29. nicolthepickle says

    10/18/2014 at 5:03 pm

    https://twitter.com/Nicolthepickle/status/523610230156840960
    My tweet

    Reply
  30. Doris Calvert says

    10/18/2014 at 6:02 pm

    cheerios tweet-https://twitter.com/dewinner/status/523625020636291072

    Reply
  31. Brenda Penton says

    10/19/2014 at 4:43 am

    https://twitter.com/NewfieChic/status/523786479097876481

    Reply
  32. caryn s says

    10/19/2014 at 2:56 pm

    Here is the link to my cheerios story via twitter https://twitter.com/carschick/status/523940149626163200

    Reply
  33. Andrea Amy says

    10/19/2014 at 3:00 pm

    https://twitter.com/mommy2fiveboys/status/523941394067357696

    Reply
  34. Ali P says

    10/20/2014 at 12:42 pm

    https://twitter.com/SilverFoxy1982/status/524269197950337024

    Reply
  35. SweetPanda says

    10/20/2014 at 12:54 pm

    My tweet: https://twitter.com/PandaSweetSweet/status/524272354642259968

    Reply
  36. Soozle says

    10/20/2014 at 2:26 pm

    https://twitter.com/sbabij/status/524295467081797633

    Reply
  37. Karla Sceviour says

    10/20/2014 at 4:25 pm

    https://twitter.com/ksceviour/status/524325564401078272

    Reply
  38. Anna W says

    10/20/2014 at 6:35 pm

    https://twitter.com/anna7992/status/524357855567421443

    Reply
  39. Lee-Ann says

    10/20/2014 at 7:51 pm

    https://twitter.com/Teegzmum/status/524377374436380672

    Reply
  40. Josh S says

    10/20/2014 at 10:45 pm

    Here is my tweet https://twitter.com/jnunavut/status/524421049610297344

    Reply
  41. Rebby says

    10/20/2014 at 11:24 pm

    Tweeted https://twitter.com/RebTheCatSitter/status/524430846112325632

    Reply
  42. Miriam Wilton says

    10/20/2014 at 11:27 pm

    https://twitter.com/MomofRogue/status/524431618426281984

    Reply
  43. roger simmons says

    10/20/2014 at 11:29 pm

    https://twitter.com/truckerofbc/status/524432156614201344

    Reply
  44. Nicole B says

    10/21/2014 at 9:52 am

    https://twitter.com/archy0050/status/524588973130137600

    Reply
  45. DH says

    10/21/2014 at 12:43 pm

    https://twitter.com/LuvChaos/status/524631796030251008
    Quite the process!! they kept denying my stories… I thought this one was denied as well but here it is. Weird!
    Cool Ad idea though.

    Reply
  46. SueSueper says

    10/22/2014 at 12:37 pm

    Here is my share

    https://twitter.com/SueSueper/status/524991254992408576

    Reply
  47. Rebecca H says

    10/24/2014 at 9:36 am

    my tweet:
    https://twitter.com/irebecca/status/525671863309983744

    Reply
  48. seham merzib says

    10/24/2014 at 9:43 am

    https://twitter.com/merzibsuz/status/525673964694028290

    Reply
  49. Maria McLachlan says

    10/24/2014 at 11:30 am

    https://cheerioseffect.ca/Home/Share/61054d27ef1640e2a82a6a58506dad35

    Reply
  50. Maria McLachlan says

    10/24/2014 at 11:33 am

    https://twitter.com/mcs7m/status/525701127011319808

    Reply
  51. Debbie H says

    10/24/2014 at 2:09 pm

    Here is my tweet 🙂 https://twitter.com/debd1960/status/525740769630756865

    Reply
  52. Karine says

    10/24/2014 at 9:03 pm

    Here is the link to my video 🙂 https://twitter.com/MightyKarine/status/525820930161778688

    Reply
  53. marie catherine says

    10/24/2014 at 9:05 pm

    https://twitter.com/a_m_rs/status/525845413748690944

    Reply
  54. suzi says

    10/24/2014 at 9:08 pm

    https://twitter.com/JustPlainSuzi/status/525846166471077889

    Reply
  55. Elizabeth Vlug says

    10/25/2014 at 6:41 am

    Here is my story. And we’re still here 38 years later 🙂
    https://twitter.com/Redlizzy1/status/525728103159431168

    Reply
  56. Eldon says

    10/26/2014 at 6:24 pm

    https://twitter.com/EldoLai/status/526529812165574657

    Reply
  57. KellyPC says

    10/27/2014 at 12:10 pm

    https://twitter.com/WackyWorldofK/status/526797750789496833

    Reply
  58. Erika Belanger says

    10/27/2014 at 12:39 pm

    https://twitter.com/ErykahBirrell/status/525772884568838144

    Reply
  59. Donnas says

    10/27/2014 at 7:46 pm

    https://twitter.com/Dawnalees/status/526912805601939457

    Reply
  60. Lori Bazan says

    10/28/2014 at 6:25 am

    https://twitter.com/loribaz/status/527073565158289409

    Reply
  61. Teresa Claire says

    10/28/2014 at 4:18 pm

    Here is my link – https://twitter.com/wisteriagirl/status/527222637894721536

    Reply
  62. Ester G says

    10/28/2014 at 4:36 pm

    https://twitter.com/es_2009/status/527227407028453377

    Reply
  63. Lindsay Cyr says

    10/29/2014 at 6:32 pm

    https://twitter.com/lindsaycyr/status/527619010980880384

    Reply
  64. MrDisco says

    11/01/2014 at 8:05 pm

    https://twitter.com/MrDPrize/status/528729589627904001

    Reply
  65. Denise says

    11/03/2014 at 10:18 am

    My favourite cereal by far

    Reply
  66. sweetkeet says

    11/03/2014 at 2:51 pm

    GREAT PROMO!!

    Reply

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