For a long time I have really enjoyed being apart of Collective Bias™ and the Social Fabric® Community. If you are not familiar with Social Fabric®, here’s the details on what this group is all about:
Social Fabric® is an invite- or application-only private online community that is owned by Collective Bias™, a leading shopper media company. Unlike many PR blogger outreach programs, we do not send our members products for review. Our members join interest groups within the community and apply for opportunities they feel passionate about. We send our members into stores to purchase product and show their entire path-to-purchase experience with the brand. We call these opportunities, “shoppertunities”. The entire process is documented using social sharing applications and various social media applications.
Up until a couple months ago, Social Fabric was most solely US-based. Yet the conversation and camaraderie kept me a strong member. Like @Trina_Stewart said on Twitter, “It’s the blanket we’ve created online made of peace and love.” And it’s true, it just ‘feels good’ there – relationships and genuine support strive and grow and where you can sound off on consumer-based topics.
As you may know, exciting things have been happening for Collective Bias™ and the Social Fabric® community – a launch into Canada! And, I have been right in the middle of all the action as Canadian Consultant in charge of Recruiting as well as one of the Campaign Leads for Social Fabric®.
Thus far we have discussed and worked with top brands, with so much more to come!
our community management team screens all bloggers
interested in joining our community.